Graça Santos Matos

IMG_20151122_195343Graça was born in 1960 in Aveiro, Portugal.

She studied Tourism (1977-1979) and completed her Bachelor in PR and Publicity (1987-1991), both at INP.

Became a Master in Communication, Culture and Information Tecnologies (1998) from ISCTE and is a former PhD student in Tourism at IGOT.

Has been working as a Tour Guide from 1979 to the present day in five languages. In the early 80’s worked as a Tour Manager, mainly in the Benlux countries, Paris and Germany with Portuguese and Brazilian groups.

Graça started her academic career in 1991, as an Assistant Professor at INP and later on at ESCS (1993-2013) and ESHTE (1999-2005).

Currently, her topics of interest focus on the formation and development of TDI (Tourist Destination Image). The results of her research were presented at an international conference on Literature and Tourism (Lisbon, 2012). Her presentation was chosen to be published at Lit&Tour: Ensaios sobre literatura e turismo (2014).